One of the most delightful, clever and helpful books about marriage I’ve ever seen.- Elizabeth Gilbert, author of Eat, Pray, Love and CommittedThe book is grounded in solid research, makes economics entertaining, and might just save a marriage or two.- Bloomberg NewsA convincing and creative case for how the dismal science can help reconcile marital disputes.- Washington PostThe more you think about it, the more it makes perfect sense.- Sunday TimesPractical, compelling, and often hilarious...The minute I finished the book, I started to experiment on my husband.- Gretchen Rubin, author of The Happiness Project
Results From Our SurveyWhat we heard from the more than 1,100 people who took our Exhaustive, Groundbreaking and Very Expensive Marriage Survey:
- 49% use incentives to get their spouses to do things
- The hardest part about being married: 'Different points of view'
- The hardest part about being married: 'Agreeing to disagree'
- #1 reason people don't have sex: "Too tired"
- 28% currently have sex daily or at least two to three times a week
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- booms and busts
- confirmation bias
- free time
- game theory
- loss aversion
- market noise
- moral hazard
- trade offs
Category Archives: strategy
Is coming up on July 5. That’s when my husband says he’s going to review my performance as a wife over the past year. I pointed out that I didn’t know ahead of time what criteria I was being judged … Continue reading
What can be learned from the mistakes of TV’s most-appealing surgically-modified millionaire housewives? Diversify. Camille Grammer, Real Housewives of Beverly Hills star and soon-to-be-ex-wife of Kelsey Grammer, has fake boobs, four nannies and a life that is 100% invested in … Continue reading
More proof that Hillary Clinton and I are, like, totally soul sisters. Speaking to Australian radio hosts Hamish & Andy about life at home with Bill, she explains that even ordering takeout can be fraught: If he says to me, … Continue reading
How to use game theory to solve the toilet-seat problem once and for all. Continue reading
How do we ask for sex without risking rejection? Effective signals help improve coordination – on teh baseball field, and in the bedroom. Continue reading
Here’s a solution you may have overlooked last time you butted heads with your spouse: Let someone else decide which of you is right. That’s what the Web site side taker is all about, only that “someone else” is the entire online community. Continue reading